Doing business in the UK explained (plus examples)

Doing business in the UK When it comes to international business, understanding the cultural differences between countries/regions is crucial for success. Geert Hofstede’s cultural dimensions will give you a framework for understanding these differences. This...

Nordic Culture and Scandinavian

Nordic Culture, Scandinavian, and Swedish Culture. [4-mins] Is this One Region? Americans crossing the Atlantic often say they’re going to “Europe”, thinking in terms of a region. But of course, Europe is a continent and not one country. Europe is,...