Cultural Reference Sheet

How to read this Cultural Reference Sheet

HI: Hierarchy

Level of acceptance of people, who have no power, of the unequal spread of power in their society.

HI –HI +
independencedependence
good reason for hierarchyhierarchy is just there
what goes for you goes for mespecial treatment
open door policygate keepers

 

WI : We versus I

I+ : My loyalty lies with me first. Nuclear families.

I- : My loyalty lies with my group first. Extended families.

We (I-)I (I+)
we versus themme, myself & I
group opinion importantown opinion important
indirect communicationdirect communication
loss of ‘face’, shameloss of self-respect, guilt
relationship over tasktask over relationship

 

PG : Process versus Goals

PG+ : Goals; Winning & decisiveness are important in society.

PG- : Process; Process & consensus are important in society.

Process (PG -)Goals (PG -)
sticking out your head out is not appreciated (socially, nor materially)winning is good and gets rewarded
equalstanding
consensuscompetition
sympathy for the loseradmiration for the winner

 

AA: Anxiety Avoidance

How cultures adapt to changes and cope with uncertainty. Emphasis on the extent to which a culture feels threatened by or is anxious about ambiguity.

Low avoidance (AA-)High avoidance (AA+)
few rules, little structurestructure, rules, expertise
entrepreneurialsecurity (avoiding the           unfamiliar)
stress-freehectic
cool, calm & collectedemotions / passion

 

 Country Overview

Legend:

  • H+ = a very high score
  • H = a medium high score
  • M = a medium score
  • L = a medium low score
  • L+ = a very low score

Country

HI

WI

PG

AA

Albanië

H+

L

H

H

Angola

H

L

M

H

Arab Emirates

H+

L

M

H+
Argentina

M

M

M

H+

Australia

L

H+

H

M
Austria

L

M

H

H

Bangladesh

H+

L

M

H

Belgium

H

H

M

H+

Brazil

H

L

M

H

Bulgaria

H

L

M

H+

Bhutan

H+

M

L

L

Burkina Faso

H

L

M

M

Canada

L

H+

M

M

Cape Verde

H

L

M

H

Caucasus

H

L

M

H

Chile

H

L

L

H

China

H+

L

H

L

Colombia

H

L

H

H

Costa Rica

M

L

L

H+

Croatia

H

L

M

H

Czech Republic

M

M

M

H

Denmark

L

H

L+

L

Dominican Republic

H

L

H

M

East Africa

H

L

H

M

Ecuador

H

L+

H

H

Egypt

H

L

M

H

El Salvador

H

L

M

H+

Estonia

M

H

L

H

Ethiopia

H

L

H

M

Fiji

H

L

M

M

Finland

M

H

L

M

France

H

H

M

H+

Germany

M

H

H

H

Ghana

H

L

M

H

Greece

H

L

M

H+

Guatemala

H+

L+

L

H+

Honduras

H

L

M

M

Hong Kong

H

L

H

L

Hungary

M

H

H

H

Iceland

L

H

L+

M

India

H

M

H

M

Indonesia

H

L+

M

M

Iran

M

M

M

H

Iraq

H+

L

L

H+

Ireland

L

H

H

L

Israel

L

M

M

H

Italy

M

H

H

H

Jamaica

M

M

H

L+

Japan

M

M

H+

H+

Jordan

H

L

M

H

kenya

H

L

H

M

Kuwait

H+

L

M

H

Lebanon

H

M

H

M

Luxembourg

M

H

M

H

Malawi

H

L

M

M

Malaysia

H+

L

M

L

Malta

M

M

M

H+

Mexico

H

L

H

H+

Morocco

H

M

M

H

Namibia

H

L

M

M

NepalH

L

L

M

Netherlands

L

H+

L+

M

New Zealand

L

H

M

M

Nigeria

H+

L

H

M

Norway

L

H

L+

M

Pakistan

H

L

M

H

Panama

H+

L

M

H+

Peru

H

L

M

H+

Philippines

H+

L

H

M

Poland

H

H

H

H+

Portugal

H

L

MH+
Romania

H+

L

M

H+

Russia

H+

L

M

H+

Saudi Arabia

H+

L

H

H

Senegal

H

L

M

H

Serbia

H+

L

M

H+

Sierra Leone

H

L

M

M

Singapore

H

L

M

L+

Slovakia

H

M

H

M

Slovenia

H

L

L

H+

South Africa

M

H

H

M

South Korea

H

L

L

H+

Spain

M

M

M

H+

Sri Lanka

H

L

L

M

Surinam

H+

M

L

H+

Sweden

L

H

L+

L

Switzerland

L

H

H

M

Syria

H

L

M

H

Taiwan

H

L

M

H

Tanzania

H

L

M

M

Thailand

H

L

M

H

Trinidad

M

L

M

M

Turkey

H

L

M

H+

United Kingdom

L

H+

H

L

United States

L

H+

H

M

Uruguay

H

L

L

H+

Venezuela

H+

L

H

H

Vietnam

H

LM

L

West Africa

H

L

M

M

Legend:

  • H+ = a very high score
  • H = a medium high score
  • M = a medium score
  • L = a medium low score
  • L+ = a very low score

This Cultural Reference Sheet gives you a practical and applicable overview of the majority of the countries in the world, and their estimated scores partly inspired on the cultural dimension of Professor Geert Hoftstede.

Did You Like What You Read?

Did You Like What You Read?

If so, why not sign up for our mailing list?

You'll get only (!) 1 email a month with our latest articles & podcasts.

All for Free! Can't say no to that one!

Sign-Up Below Now...

One More Thing to Do: Check Your Inbox (and Spam box) to Confirm Your Subscription. Thanks!

Shares
Share This