Culture Matters in Retail [4-mins read] I am strongly convinced that nothing (!) is culturally neutral. Not even humor. If nothing is culturally neutral then Retail isn’t either. This makes the case that culture matters in retail too. It is not a training that...
[4-mins read] I get the question of almost every cultural awareness training: “Can you give me some Do’s & Don’ts of this particular country?” or “What about this or that Business Etiquette?” It’s a very valid question and...
In this article on how to do business in the USA, I want to focus on the specifics of the cultural makeup of the United States. Doing business in any country requires a good understanding of not only the local etiquette but certainly of the local culture. But there is...
The Impact of Social Media on Culture or Social Media and Culture This is not a post about which Social Media network is more popular in which country. No, rather than that, it’s an attempt to better understand what the impact of social media on culture is.. And...
Imagine this setting: A small company consisting of about 8 people. They busy themselves with interim services (finding and placing candidates within companies). All this is in the country Belgium. Most of them work remotely. There is not really one office, and most...
